Beautifully designed. Brilliantly built.
Designing high-performing creative that drives engagement, clicks, and conversions
Building Brands That Convert
Combining creative design with performance-driven strategy to build campaigns that deliver real results.
↑ 68% Conversion Rate
↓ 30% CPA
↑ 160% Engagement
↑ 45% CTR



services
From audience targeting and optimized landing pages to conversion focused campaigns and follow-up systems, every element is designed to attract qualified prospects and move them closer to becoming customers.
I create custom websites that combine thoughtful design, intuitive user experiences, and strategic functionality.
Every page is built to reflect your brand, connect with your audience, and make it easy for visitors to take the next step.
I help brands bring their vision to life through thoughtful, strategic creative that captures attention and communicates with purpose.
From branding and visual identity to content, campaigns, and digital experiences, every project is designed to make your brand feel distinct, memorable, and unmistakably you.
I use analytics to uncover what is working, what is not, and where your biggest opportunities are hiding. From user behavior and conversion rates to campaign performance and traffic trends, I turn complex data into clear, actionable insights that help businesses make smarter decisions and grow with confidence.
I create strategic social media campaigns and paid advertising that put your brand in front of the right audience and give them a reason to engage.
From scroll stopping creative and compelling messaging to audience targeting, campaign optimization, and conversion strategy, every detail is designed to maximize your reach and results.
Great creative is only part of the equation. My case studies showcase the strategy, execution, and measurable results behind each project.
From stronger engagement and increased conversions to improved visibility, lead generation, and business growth, every project tells a story of turning ideas into outcomes.
Testimonials
· 1st
Sr. Market Leader @ Mattison Avenue Salon Suites | Texas Real Estate license
Nicole worked with Michelle but on different teams
Michelle is one of the most talented and passionate professionals I’ve had the pleasure of working with. Her dedication to what she does is truly inspiring, and her work ethic is rare, and a quality you simply can’t train. She genuinely cares about delivering results and always goes above and beyond to ensure success. When we worked together, Michelle quickly identified and resolved long-standing issues holding back our online presence. She stays ahead of the curve with Google’s changes and strategies, and her expertise had an immediate, measurable impact. Thanks to her, we saw a dramatic increase in leads, which directly boosted overall sales. What sets Michelle apart is her ability to uncover hidden opportunities, whether it’s optimizing review strategies, analyzing the competition, or fine-tuning market placement online. She doesn’t just resolve problems; she transforms your online presence and helps you rise to the top with strategies that work quickly and effectively. Michelle’s passion, problem-solving skills, and incredible work ethic make her an invaluable asset to any team or business. If you’re lucky enough to work with her, you’ll quickly see the difference she can make. I can’t recommend her highly enough! … more
· 1st
Vice-President and Director, Production Technology and Innovation
December 9, 2024, Russell worked with Michelle but they were at different companies
Michelle's ability to step in, assess the landscape, and immediately develop a strategy was remarkable. Michelle's expertise spans every aspect of marketing, from strategy and implementation to analytics and optimization. She is highly trained and knowledgeable and brings a 360-degree approach to her work that is both effective and inspiring. Her dedication, insight, and professionalism make her an invaluable asset to any organization. I cannot recommend Michelle enough if you're looking for a trusted, well-rounded marketing professional who will exceed your expe
· 1st
Vice-President and Director, Production Technology and Innovation
Michelle's ability to step in, assess the landscape, and immediately develop a strategy was remarkable. Michelle's expertise spans every aspect of marketing, from strategy and implementation to analytics and optimization. She is highly trained and knowledgeable and brings a 360-degree approach to her work that is both effective and inspiring.
Her dedication, insight, and professionalism make her an invaluable asset to any organization. I cannot recommend Michelle enough if you're looking for a trusted, well-rounded marketing professional who will exceed your expectations and drive results.
· 1st
Consultant and Organizational Psychologist
Michelle is a pleasure to work with. Her experience coupled with innovative thinking puts her above the competition with regard to skills and ability. Beyond her technical skills, Michelle is a collaborative team player who fosters a positive work environment. She excels in building strong relationships with cross-functional teams, vendors, and stakeholders, ensuring seamless execution of projects. I have no doubt that Michelle will bring the same energy, innovation, and success to any team she joins. I wholeheartedly recommend her for any opportunity that seeks a talented and dedicated marketing professional.



